Laso

Online Marketplace, Tokyo, Japan

The recommendations for the visual branding of this Tokyo-based online marketplace include:

  •  A stylish, young and fresh feminine look in line with the company’s audience.
  • A logo that represents both the company and shopping itself.
  • A tagline that verbally supports the visual look and feel.
  • Adding ".jp" to the company name to communicate the online nature of the business.

Branding and Visual Communication:

 - Logo/Identity Design
- Tagline and Catch Copy
- Website Design
- Stationery System
- Press Kit
- Concept for Teaser Campaign
- Shopping Bag/Packaging